Maybe This Will Peak Your PINTEREST

You're probably wondering how Pinterest, a fun social media platform used by 175 million users monthly, came to be. It was originally conceptualized in December 2009 by Ben Silbermann, Evan Sharp, and Paul Sciarra; but Ben is the CEO of the company.
Growing up in Des Moines, Iowa, he thought about becoming a doctor (since his parents and sisters are) but decided to go into business. He worked at Google in the IT department until he left since "he wasn't ale to build things." Because of that, he teamed up with his old friend Paul Sciarra in New York, where they came up with a product called "Tote" a catalogue that was on the phone.
The two shied away from Tote and formed Pinterest. "I'd always thought that the things you collect say so much about who you are." Ben says this childhood bug collection is "Pinterest 1.0." Friend of a friend, Evan Sharp, met the duo and actually created the layout for Pinterest.

When the site first launched, Ben sent it to all his friends in California who didn't really get it. Here's the first "pin" on the site in January 2010.

 In May 2010 a woman named Victoria helped organize a program called "Pin it Forward" a chain-letter where bloggers would change pinboards about what home meant to them. Suddenly, Pinterest users started using the site in ways the company wasn't expecting. For instance: a board that had "Things That Look Like the Death Star."

Pinterest's mission is to get people "offline" so they can get out and make/do projects that you find.

Some random statistics:

• 75 million users in the US (in January 2018)
• 100 million users outside the US
• Over 50 BILLION pins "pinned"
• Over 1 billion boards created

The audience:

• 81 % of users are female
• Millenials use Pinterest as much as Instagram
• Median age of a user is less than 40 years old
• 30 % of US social media users are Pinterest users
• 60 % of Pinterest users are from the US
• The average time spent on Pinterest in 14.2 minutes (I'm on double, sometimes triple that)

Though one does not simply write posts for Pinterest, but creating "boards" that could attract followers can make you popular. For instance if boards are fascinating (like say, wedding ideas) then many more followers will come. And if you have enough pins, all of different varieties, then the more likely people will follow that board.

I personally don't go for likes or followers, I just pin things that I enjoy. Here are my boards:

The first one is called British Beatlemania

The second one is Then Humor Me

The third is Songs Stuck in my Head

In total, I have 10 boards but these 3 I pin to the most often. By creating a board with a topic that you like (for instance by Beatles board), you can post things about that topic to view for later. If you follow people either with similar interests, you can see what they post. It's almost like a game of telephone or "She sais she said." #BeatlesPun

Typically people use Pinterest for DIY projects, or wedding ideas, teacher-like ideas, or even inspirational quotes, workouts, recipes. Literally anything you can think of, there's a board for it. I on the other hand look for pictures and song lyrics, memes, jokes, whatever peaks my PINTEREST. (pun intended).